reveries - marketing insights and ideas

reveries - marketing insights and ideasI have been getting the Reveries Cool News of the Day free newsletter for years. 3 quick stories from the world of marketing, often culled first thing in the morning from leading newspapers. Quick read and always informative.

Classic XC Ski Race, aging athletes, and the power of the Internet to remove some of the mysteries of waxing

This past Sunday I raced a cross country ski race for the first time in about 20 years.The race was the 50km Great Glen to Bretton Woods Nordic Adventure http://www.greatglentobrettonwoods.com/. Spectacular course which included 2 climbs of 500 and 1500 vertical feet with fast smooth downhills and some great views of Mount Washington before the snow started to fall. The Ibex Breakawy jacket (see